Sterling's Vikram Lalvani Honoured for Industry Achievement in Indian Hospitality by HURUN

Sterling's Vikram Lalvani Honoured for Industry Achievement in Indian Hospitality by HURUN

Vikram Dayal Lalvani, Managing Director & CEO, Sterling Holiday Resorts Limited, has been honoured with the ‘Industry Achievement Award in Indian Hospitality’ at the India Real Estate Leadership Conclave & Excellence Awards 2026, held at ITC Grand Central, Mumbai.

Industry Achievement Award in Indian Hospitality
- Recipient: Vikram Dayal Lalvani, MD & CEO, Sterling Holiday Resorts
- Event: India Real Estate Leadership Conclave & Excellence Awards 2026 (10th anniversary edition)
- Hosts: Hurun India & GROHE
- Venue: ITC Grand Central, Mumbai

Sterling’s Transformation Under Lalvani:
- Evolved from vacation ownership into a diversified hospitality platform (resorts, hotels, retreats).
- Portfolio now spans 80 resorts across 66+ destinations.
- Focus on family holidays, wildlife, spiritual journeys, wellness, celebrations, MICE, drive-to escapes.
- Strategy: Asset-right growth, stronger operating systems, technology, and experience design.
- Philosophy: “Hospitality leadership is not measured only by how many rooms you add, but by how many reasons you create for people to travel.”

Destination Architect Approach:
- Not just building resorts, but building reasons to travel.
- Entering emerging destinations early, creating circuits around culture, cuisine, wildlife, spirituality, and heritage.
- Principle: “Standardise what creates trust. Localise what creates memory.”

Quote – Vikram Lalvani:
“Our journey has been about more than expanding a network. We have tried to build relevance—entering destinations with potential, connecting them into meaningful journeys and creating experiences that encourage people to discover more of India.”

This recognition underscores Sterling’s shift from footprint-driven growth to experience-driven hospitality, positioning it as a brand that helps shape where Indians travel next—and why.

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