Poised to become the biggest edition in its 25-year-long history, the Kerala Travel Mart (KTM 2026), the country’s largest tourism and trade event, has attracted a record number of registrations, which include 800 international and 2,250 domestic buyers.
Scale & Participation
- Biggest edition yet in KTM’s 25-year history.
- Record registrations: 800 international buyers and 2,250 domestic buyers.
- 1,500 hosted buyers (1,200 hosted + 300 non-hosted).
- 383 sellers confirmed stalls, plus 25 government institution stalls.
- 45,000+ business meetings already scheduled.
Inauguration & Leadership
- Chief Minister V.D. Satheesan to inaugurate on September 24 at Lulu Bolgatty International Convention Center.
- Tourism Minister P.C. Vishnunadh to preside; Excise & Cooperation Minister M. Liju as guest of honour.
- Senior political leaders and tourism officials will also attend.
Tourism Development Agenda
- Kerala government aims to develop 100 new destinations in 5 years (20 per year).
- Major infrastructure investments, including ₹100 crore in Fort Kochi.
Event Details
- Business meetings: September 25–27 at Sagara & Samudrika Convention Centres, Wellington Island.
- Pre-mart tours: September 19 onward for media.
- Post-mart tours: September 28–October 3, covering 12 regions.
Media & Digital Transformation
- 138 media representatives (71 international, 67 national).
- Fully digital system for registration, scheduling, B2B meetings, accommodation, and transport.
- Revamped software + mobile app for real-time support and updates.
Why It Matters
KTM 2026 is not just a trade mart — it’s a global showcase of Kerala’s tourism potential, highlighting investment opportunities, new destinations, and the state’s push toward digital transformation in tourism management.
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