HYBE Announces Weverse Con Festival India, Bringing One of the World’s Biggest K-pop Festivals for the First Time
HYBE is bringing its flagship global music festival, Weverse Con Festival, to
India. Scheduled to take place on 27–28 March 2027 in New Delhi, the festival will mark its first edition
outside Korea.
Major K-Pop Festival Experience
The two-day festival will feature a mix of global and Indian artists.
Expected to be one of the largest K-pop festival experiences ever hosted in India.
Special collaboration stages will bring together artists from different cultures and genres.
Beyond Music
The festival will offer:
Interactive fan engagement activities
Brand activations
Cultural experiences
Immersive fan zones inspired by the Weverse platform
Fans will have opportunities to connect with both artists and fellow fan communities.
Partnership with BookMyShow Live
BookMyShow Live will co-produce and promote the festival in India.
Tickets will be available exclusively through BookMyShow.
Sponsors and Benefits
Presented by Kia India, Mastercard, Project B, and Samsung.
NONGSHIM joins as Associate Partner.
Mastercard cardholders will receive exclusive pre-sale access to tickets.
HYBE's Growing Focus on India
The festival supports HYBE's global "multi-home, multi-genre" strategy.
Through HYBE INDIA, the company is also conducting nationwide auditions to discover and develop local talent and create globally scalable content.
Key Takeaway
Weverse Con Festival India 2027 will bring together K-pop and Indian music cultures in a large-scale live event, highlighting India's growing importance in HYBE's global expansion plans.
