BTG Hotels and Kempinski Group Hold High-Level Talks to Deepen Strategic Partnership and Foster Mutual Growth

Senior leaders of BTG Hotels and Kempinski held high-level discussions to strengthen their strategic partnership. The delegation included Huo Yan, Chairman of Key Co. and NUO International Hotels Management Co., Ltd., along with the executive management team of Key International Hotels Management Co., Ltd.

Review of Strategic Partnership
- Both sides reviewed their long-standing collaboration and praised the achievements of their joint venture, Key International.
- Discussions were described as positive, candid, and constructive.

Kempinski's Commitment to China
- H.E. Ayman Tawfeeq Abdulrahman Almoayed reaffirmed Kempinski's commitment to the Chinese market.
- The company plans to deepen its involvement in the development and management of luxury hotels across China.
- Additional resources will be allocated to support high-potential luxury hotel projects and ensure smooth execution.

Support for Global Brand Expansion
- Kempinski expressed its commitment to supporting BTG Hotels' international brand development.
- The company aims to leverage its global network and operational expertise to help both brands expand into overseas markets.
- The focus will be on creating global synergies and driving shared growth.

BTG Hotels' Perspective
- Bai Fan, Chairman of BTG Hotels (Group) Co., Ltd., welcomed the Kempinski delegation and thanked the company for its long-term support.
- He emphasized the importance of the strategic partnership and expressed interest in expanding cooperation into tourism and premium services.
- BTG Hotels sees Key International as a key platform for exploring new opportunities and joint development initiatives.

Future Collaboration Priorities
- Both parties agreed on key priorities for the next phase of cooperation.
Focus areas include:
- Accelerating project implementation.
- Providing additional operational and resource support.
- Advancing ongoing hospitality projects.
- Identifying new opportunities for joint growth.

Expected Outcomes
- Strengthened long-term partnership between BTG Hotels and Kempinski.
- Greater collaboration in China's high-end hospitality sector.
- Support for the sustainable and high-quality growth of the luxury travel and hospitality industry.