Etihad’s Mclaren Racing Dreamliner Takes off for Madrid as Limited-Edition Loungewear Debuts on Board
Etihad's new McLaren Racing-themed Boeing 787 Dreamliner completed its first flight from Abu Dhabi to Madrid (EY103).
The aircraft will now operate across Etihad's global network, showcasing McLaren Racing branding worldwide.
Passenger Experience
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All passengers received commemorative Etihad-McLaren cards and branded cookies.
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Business Class guests were gifted McLaren-branded caps and signed cards from Formula 1 drivers Lando Norris and Oscar Piastri.
Limited-Edition Loungewear
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Etihad launched exclusive Etihad-McLaren co-branded loungewear for premium-cabin guests.
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Available for guests in Business, First, and The Residence on selected long-haul flights.
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Features McLaren's signature papaya-coloured detailing.
Offered as a limited-edition keepsake for passengers.
Formula 1 Connection
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The launch coincides with preparations for the Formula 1 Etihad Airways Abu Dhabi Grand Prix.
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The aircraft serves as a flying promotion of the Etihad-McLaren partnership ahead of the event.
Partnership Milestone
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Marks one of the first major public expressions of the expanded partnership between Etihad Airways and McLaren Racing.
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Collaboration now extends beyond aircraft branding to onboard products and guest experiences.
Unique Aircraft Design
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The Dreamliner features the world's first racing team livery on a wide-body aircraft.
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The design brings McLaren Racing's iconic identity from the racetrack to the skies.
